All offices of IndianWebs, already have more than 10 contact channels: telephone, email, chatbot and our open social networks, expand their customer service channels with the incorporation of WhatsApp Business. It is a very useful tool that will allow customers to contact you through one of the most used applications currently.
IndianWebs launches new Customer Service through Whatsapp Business.
WhatsApp is the application most used worldwide to communicate across all age groups and occupies the top positions in the download rankings. A large part of mobile users use this application daily, which continues to grow thanks to its multiple advantages and ease of use. In IndianWebs Customer service is a priority, we have our own internal quality department in constant training to offer the best solutions to customer queries. With the incorporation of the WhatsApp channel in IndianWebs It is possible to be closer to the client, give faster responses by speaking their language and adapting to current communication habits.
Using the new phone numbers:
- 669908724 for the Barcelona-GranVía office,
- 633965668 for the Barcelona-Lesseps office,
- 638777110 for the Barcelona-Mataró office,
- 649023323 for the office Retiro,
The client may contact IndianWebs by WhatsApp from Monday to Friday from 9:00 a.m. to 14:00 p.m. and from 16:00 p.m. to 19:00 p.m.
The mechanics are the same as with any other contact, the client will only have to save the number in their contacts and send the query through their usual WhatsApp application. This is a personal service in which no robots or chatbots are involved, but only people who will assist you and which aims to offer personalized responses according to the needs of each client.
IndianWebs In addition, it has a WordPress plugin which allows you to link the client's website with your own WhatsApp in an easy and intuitive way. So that your clients who access the website can send them a direct WhatsApp. Increasing the number of Leads by 30%.
Advantages of using WhatsApp for IndianWebs customer service
- Everyone uses it: Enable this route in IndianWebs It will connect you with a wide spectrum of clients who have WhatsApp as their main means of communication, so they are already very familiar with its use and feel comfortable in this medium.
- Allows closeness: WhatsApp enables a bond of greater trust with customers. The level of proximity is greater than in other media such as email, phone calls or even social networks, which are seen as more “corporate”. Of course, although it is a more “relaxed” means of interaction, it is important to maintain professional communication and not fall into excessive colloquialism.
- The client has control: The majority of Millennials prefer contact via WhatsApp to telephone service. Because? Because they can have much more control over response times than in 100% synchronous communication. But at the same time, it is not as asynchronous as email. Communication can be immediate, but the timing is always on the client's side.
- Allows you to better track the process: It is very difficult for the user to receive a WhatsApp message and not see it. Even when you don't read its content, you know you've received a message. The messages arrive directly to the user's cell phone, which gives us a much higher opening rate. Additionally, even when we don't receive a response, we can tell if the person received a message and didn't open it, if they read it but left us a message, or if they haven't been online. This allows us to take future actions with much more information.
- It can be used as a Marketing tool: Because of this reachability, WhatsApp is a very good tool for Outbound Marketing campaigns. We can send images, audios, videos and texts very easily, with a high probability that the client will receive and read it. Of course, you have to be extremely careful not to be invasive and only send messages to clients who may really be interested. WhatsApp has strict rules against spammers and can block the number if a mass sending is noticed.
- It is a good Lead Nurturing channel: As a marketing tool, it is viable to use WhatsApp to communicate with potential clients with whom we already have contact. Depending on the stage of the sales funnel in which the lead is, we can nurture them by sending them information of interest or personalized proposals that lead them to purchase or re-purchase.
- Other uses: Due to its immediacy and high opening rate, WhatsApp is an ideal channel to send notifications at different stages of the purchasing and marketing cycle. For example, you can notify an upcoming payment due date, confirm a registration for a course or a purchase, in a non-invasive way.
We believe that the future of WhatsApp will be focused on companies
WhatsApp, like other instant messaging applications, faces a new challenge, which will possibly be launched this year, and that is to incorporate e-commerce strategies into its platform in order to be more competitive and bring closer brands to the user.
In this sense, it has already reviewed its Terms of Service and its Privacy Policy, in order to test communication alternatives between users and businesses. In addition, the fact of joining Facebook or launching new features such as end-to-end encryption, WhatsApp Call, or tools for using WhatsApp in a browser or the computer desktop, has been in order to improve the user experience. user.
The intention of WhatsApp in the coming years is that users, apart from using the application to communicate with their friends, family and people, can communicate with businesses that are relevant to them. To do this, the user must previously accept the latest Terms and Privacy Policy. This way you would receive, for example, text messages or calls from your bank alerting you about a fraudulent transaction, or notifications from an airline informing you that your flight is delayed.
Without a doubt, WhatsApp is a tool with great potential for companies, but will they know how to take advantage of all the functionalities that the App offers them? In an expansion of its services, the tool plans to incorporate ecommerce strategies so that companies have a new communication channel with users.
A challenge for companies, which will have to adapt communication to a new social environment in which immediacy prevails.
Welcome to our attention on WhatsApp!
