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Search engines: Is there life beyond Google?

21/04/2022
Elizabeth De Leon

Google is a true titan among search engines, with a percentage of searches carried out, depending on the country, from 73% to 95% (and even in the mobile sector we are talking about percentages higher than 81%). However, Google may not always be the best solution to find an answer to your needs.

What are the other search engines?

Well, even if you don't feel inclined to think about it, there are other tools to find very useful information with particular characteristics. And they are not called Google.

Sure, these aren't serious threats to Big G's supremacy, but we don't have to overlook these other great information-seeking channels.

Especially if we deal with SEO optimization activities for countries other than Italy, it is anything but obvious that Google is the search engine of reference.

A good search engine is commonly known as:

· Equipped with an intuitive to use interface
· Able to provide useful and relevant results for search intent.
· Equipped with different types of filters capable of directing searches towards certain criteria or elements (images, videos, purchases, maps...)

We can say that Google satisfies this type of need very well, but not necessarily that it is the only search engine capable of doing so.

What are the most popular search engines in the world?

The best alternative search engines to Google

Bing

Bing It is Microsoft's attempt to position itself as a competitor to Google. Until 2009 it was MSN's default search engine. Its utilization percentage is around 10%. Globally, it can be considered the second best search engine globally, although there is a big deviation from Big G.

Bing is a bit like a “search decision engine” as it offers topic suggestions to explore on the left and above (highlighted are wikis, visual suggestions, related searches that may be useful to those looking for information on a given topic) . ).

Unfortunately, real-time content discovery is not as fast as Google's,

Yahoo! Search

Yahoo It ranks fourth in the ranking of the most popular search engines by a range of around 4%. From 2011 to 2015, Yahoo searches were powered directly by Bing.

Yahoo has been providing search-related services since 2015, and its results have been powered by Google and Bing since then. Yahoo has also been the search engine for Firefox browsers in the United States since 2014.

Yahoo offers a good number of integrated functions (email, news, horoscope, weather, games...).

If advertising bothers you too much, it is not the right search engine for you, as the ads are highly visible and not easily distinguished from regular results.

dog pile

Do you want to use the first three search engines at the same time without opening too many browser windows? Dogpile it's the solution! You can check the results of all three tools in a single window without much hassle.

Baidu

Baidu It was founded in China in 2000, where it is the most popular search engine.

Its search share is constantly growing and serves billions of searches per month.

Yandex.ru

Yandex.ru It is among the 30 most popular sites in the world and among the top 5 in Russia (where 65% of searches are concentrated). In fact, it is the first search engine in Russia and a necessity for those involved in search engine optimization in this country.

dash reader

Do you need to explore information that goes beyond the usual websites?

board reader scans the web for forums, message sites, and Reddit content to discover information less easily found on Google, sorting it by date and language.

Duck Duck to Win

DuckDuckGo It is the ideal search engine to preserve your privacy.

Although Google offers several options to limit your ability to profile, it is widely believed that somehow our private data is always at risk.

DuckDuckGo does not store information about user behavior and can perform searches very quickly.

However, from a certain point of view, excessive scruples regarding privacy also turn out to be a disadvantage. In fact, it is not possible to customize the search results based on your preferences (as we know, the contents that appear on the SERP are presented based on factors related to your previous browsing) and the results in terms of images are not up to par. height. those of Google.

However, this search engine offers several additional features: it provides a disambiguation function (to clarify the meaning of your searches), it offers answers to information searches directly on the main page, it has a very simple interface and it presents many fewer results. of spam compared to Google.

Ecosia

Ecosia It is an alternative to Google that places emphasis on caring for the environment. Would you like to help replant trees simply by doing research?

Ecosia works like this: you just have to search for what you need and with your business you will support the naturalist organizations in charge of replanting the trees.

Do you think that in this exchange you will lose in terms of the quality of the research? Not at all, the search engine also uses Bing and this ensures the quality of the results available to you.

Internet Archive

Internet Archive It can be defined as a website search engine. Need to track down an old website that got you hooked ten years ago? Do you want to compare your client's site with that of a competitor that has disappeared from the SERPs today? Do you want to see how a portal has changed over the years to become a site that is now untraceable?

Here, Internet Archive does the commendable job of collecting the different versions of websites and making them available to everyone, free of charge.

You can find websites, news, images and much more, to the delight of those who do historical research and need information that goes back decades.

Share slides

Are you looking for some professional presentation to study a certain topic? Slideshare is the right platform for you. Through the search engine you can identify the materials of your favorite professionals, for example the slides used in certain conferences, to explore the topics that interest you with total freedom.

facebook search engine

If you spend a lot of time on Google or Facebook, you can use the latter's features to at least partially replace the former.

In the Facebook search bar, you can type the term you want information about and click "More results" at the bottom.

This way you can locate content like posts, people, pages, groups, places, and more.

LinkedIn Search Engine

Even LinkedIn, if we want, can be considered a very respectable search engine, if we talk about people and job skills.

From the “Advanced people search” item you can identify interesting connections based on the degree of relationship and language. Professional members may apply additional criteria, such as years of experience, company size range, etc.

From the "Advanced Job Search" item it is possible to find job opportunities depending on the level of experience and desired sector.

Academic google

Well, yes, we promised not to talk about Google, but this case deserves an exception.

Google Scholar is an alternative version of Google that specializes in finding scientific materials that would otherwise be difficult to find.

We can find dissertations, court rulings, academic publications, medical research reports, political documents, materials of sectoral interest that can undoubtedly make you more aware of those who consult only general sources.

Webopedia

Webopedia is a web resource designed to catalog search technology terminologies and computing definitions. If you want to become an expert in concepts related to computing, this is your search engine!

blekko

Are you tired of those sites that are full of ads but nevertheless rank well on Google? Blekko has an advantage in promoting the quality of sources at the expense of the reputation provided by links, it excludes sites that monetize at the expense of quality.

Additionally, human users apply the tags to ensure greater responsiveness to user needs.

These are just a few of the top alternative Google search engines that I recommend you try. What are your favorites? Let's talk about it next!

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