There is a lot of talk about the techniques that exist to carry out web positioning and everything that needs to be done so that our website is really well positioned, but did you know the importance of the domain in web positioning?
Choosing a correct domain is key to achieving adequate web positioning, beyond the rest of the techniques used, such as content marketing.
There is something called EMD - Exact Match Domain It has to do with when there is a real match between the domain name and the main keyword used on the website. This means, for example, that if your main keyword on the website is “Cheap Computers”, it would be appropriate for that word to appear in the domain, it could well be SERVICIOSBATOS.COM, SERVICIOSBATOS.ES or some other type of extension.
This would be the first step when choosing a domain but of course it is not the only one. The extension is also another important factor that can determine whether the positioning is correct or not. For example, if your service or products are in Spain and are aimed at that audience, then it is best that your domain extension is .es. This will allow it to be much better geolocated and positioned more easily.
All of the above determines that the purchase of a domain It should not be done lightly but you must think very carefully about the benefits it can give to the positioning.
Remember that you also have the possibility of making a domain redirect in order to avoid duplication of content or similar.
Another important thing is the type of hosting where the website is hosted, something that can also help positioning.
Although there are various companies that offer domains and hosting, the reality is that we must choose the most suitable one for our business.
El domain in web positioning It is something really fundamental, being in many cases the determining factor to make your website position better than others.
Before purchasing a domain, it is best that you consult with experts. In IndianWebs We offer you the possibility of accessing domains with different extensions according to the needs of your business. If you have questions, we will help you choose the one that best suits you.
