What are the fundamental aspects to take into account when creating or redoing a website?
In recent months I have (also) dedicated myself to restyling my site: I had been thinking about it for some time, because I felt that it no longer reflected my professional figure and the services that I want to offer my clients.
Now the new site is finally online and that's exactly what you're visiting.
During this work on my new site, I realized how difficult it is to remake a site than to create one from scratch, because you are influenced by the previous one or by the sites in your sector that you have seen and reviewed on the net. .
It is important to understand how to structure the website, both architecturally and graphically, and I have decided to share my reflections with you.
5 main aspects to keep in mind when redesigning or creating your site
IT'S LOGO
I often visit professional websites that have their first and last name as the domain, but no logo. On the other hand, I think the logo is also fundamental for them. For us, as for companies: The logo is its distinctive and recognizable sign to external eyes. .
People can remember you and what you do thanks to your logo.
Creation of PAGES and MENU
What do you want to highlight on your site?
Make sure you choose the right words for the right tags: for example, naming a page “who I am” is different from “introduce myself” or “services” is different from “what I do/what we do” or “agency.” of “who we are” or “team”.
THE ONPAGE SEO
Structuring the site immediately respecting the dynamics of SEO is essential for the site to be found by users and read.
THE GRAPH
I am not only referring to the creation of the images, but also to the choice of the suitable colors and proper typography , which must respect the values and personality of the professional or company.
SOCIAL CHALLENGE
Do you have any reference in LinkedIn ? Do you have some email that collaborators or clients have sent you thanking you for the excellent work done? Has reviews (positive) on their page Facebook? Very well, ask your interlocutors for consent to publish what they have written about you on your site.
You can also request authorization from important or important clients to place their logos in the place .
From your point of view, what are or were the main challenges when creating or redesigning your website? What are the main elements to work on to create a site according to your needs/expectations?