Having a trustworthy website is essential, especially if what you have is an online store or similar where customers are going to create some type of online transaction where they have to enter their credit card information or similar.
This goes far beyond web design, it is something that generates distrust in users and often means that they do not end up contracting the service or purchasing the product.
Knowing what these types of elements are that must be taken into account to generate a trustworthy website is very important so that all the design effort and investment are worth it.
How to have a trustworthy website
Let's look at elements so you can make your website the most reliable of all.
Owner information
When a web page does not appear as much information about the owners or workers, it will undoubtedly generate some distrust. Not knowing who is behind all that will give a bad impression. For this reason, the “Who we are” or similar section must contain the necessary information.
Privacy Policy
The privacy policy must be very clear and make users aware of what is done with the information they provide on the website.
Unprofessional design
Even if you are the most trusted company in the world, if you have a website that does not have a professional and careful design, what will happen is that you will not have a trustworthy website and therefore users will not stay as long on your website.
Update the website
Regardless of whether you have a good design, or whether you have clear information, the website must be updated. This means that if you have a blog, the ideal is for that blog to constantly have new content so that it shows that we care about it, in addition to of course having the benefits of keywords in the content.
Little advertising
Sites that have too much advertising clearly show that they have been designed for commercial and monetization purposes. If that is your case, nothing happens although you should not abuse it, but if you really have a professional site, do not allow it to have so much advertising as it will end up affecting your web positioning and of course you will not have a trusted website.
