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LINKEDIN: HOW TO GET AROUND

29/10/2021
Elizabeth De Leon

Linkedin is a very special social network, different from all those that exist on the Internet. In fact, it creates connections and interactions  professionals . It is used by millions of people around the world: professionals, workers, recruiters of all kinds to increase contacts and hire staff. Having a properly completed profile can be very useful. Let's find out together what your  main features .

 

In this case we are talking about Linkedin and personal branding: we are the ones who put our knowledge , our skills, what we know how to do “for sale” as a product. This is a factor that should never be forgotten. The profile is basic and you need to immediately understand what you are capable of offering to a potential contact.

First important factor: the profile should not simply follow your personal resume servile manner. Of course, your work experiences will have to be included in it in such a way that interesting people have a correct idea of ​​your skills, but you must be able to make them understand  who are you and what can you do . Your duties, your skills will have to be faced within. In this you can get help from yourself. LinkedIn, completing the profile 100%. The tool that the social network makes available is quite complete.

As for the profile photo, choose one that can somehow, while appearing professional, give contextual space to your  personality . It's important to express professionalism and interpersonal skills at the same time, intriguing who could hypothetically find themselves looking at your card inside. One factor that absolutely should not be overlooked is the use of  seo language  in your build - inserting the right keywords can help you get indexed and found more easily.

These are two details that are a little more technical and therefore in some ways even more  documents . In fact, the public URL of the profile can be customized and this feature is one of those that should be exploited immediately to ensure that people can easily find us through our first and last name thanks to  search engines . In fact, unique names within the URL are displayed earlier and faster.

Now we come to the external links:  LinkedIn  allows you to have three links in your profile in relation to other social networks or personal sites. Choose wisely what to insert – create the right mix of business and personal connections.

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