Use the color of the year on your website

You already know that every year, Pantone indicates what the color of the year will be. For 2018, it was decided to be the color Ultra Violet. But what impact does establishing the color of the year have? Very simple: that color will be present in different aspects of any newly created website or, on the contrary, a website that is updated.

Knowing how to use the color of the year is essential, so that the project stands out and in this way we keep in mind everything we can do in this regard.

Both your web designer and yourself could propose the following uses:

• Shadows on the wallpaper: Ultra Violet is a color that is very good to place in the background because it will not take away the prominence of any other element, it also provides character and an almost natural atmosphere, we could say. We could highlight other elements in the foreground and place this color as a background shadow.

 

• Graphic Design: If you have to create something in particular related to graphic design, it is good to use Ultra Violet as a color that stands out. Generally it is now being used in typography, even highlighting accents or certain design elements.

 

• Menu : If you don't know what colors to use, a good idea is to apply it in the menu of your website. All of this will allow you to highlight that section and make it very visible to everyone.

 

• Logo: Any brand has a logo, if you choose to place the Ultra Violet color in your logo, then it will be easier to use it later on your website to highlight some specific elements since it will be consistent with everything.

 

• : Whether you have a pop-up window or, on the contrary, a featured box of offers, the Ultra Violet color can be a great solution to attract the user's attention.

 

Using the color of the year on your website is not very complex. The ideal is that you consult with a design professional so that they can guide you in the process and if it is a modification and update of your website, that the color be used in such a way that it draws the user's attention when they enter and that they notice There is a considerable change in the design. And how would you like to use the color of the year on your website?