April 2021 website: Mmrelate

As experts in web design, we have recently helped MM Relate, a company specialized in coaching and management mentoring for individuals and organizations, to launch its new web platform. In the next sections we are going to explain to you what its characteristics are and what values ​​it aims to convey.

MM Relate web design and maintenance

In each project, we try to start from the existing brand infrastructure in our client's organization, to generate an integrative web experience that synthesizes its commercial and corporate message in a robust and intuitive way.

The company founded by Margarita Martínez champions consulting projects for personal and corporate development from a close and proactive approach, based on "listening, understanding, inspiring and providing energy." It was vital, therefore, to inspire this predisposition to guardianship from the first moment and offer a detailed breakdown of their different competencies, differentiating two well-marked lines of business: individuals and companies.

impact home

The introductory page should always be able to motivate a “wow” effect in users. In their first 5 seconds of browsing, they should fall in love with the brand. Well, in this case, we have opted for a header with a slider of images and motivating text messages, to reinforce the ability to capture the first scroll of the website.

Responsive navigation

Nowadays, any web project worth its salt must be completely responsive; that is, adaptable depending on the device on which it is viewed. The MM Relate website provides an optimal browsing experience in any format and provides special settings for each resolution.

UX (user experience)

We have also taken care of creating a clean user experience that promotes the usability of the platform. Each step of the user has been planned in advance so that the circuit they complete during their visit is coherent.

We have not forgotten about SEO

At the SEO level (search engine positioning), we have tried to create a solid and rich content architecture that satisfies the needs of the main search engines in terms of positioning. On the other hand, we have implemented a blog, which will be the strategic spearhead through which we can capture new lexical niches and keep the brand's audience updated on the most relevant news in the sector. This section of the website, by itself, is the central resource of the content marketing strategy and is also a repository of possible publications for social networks.

At IndianWebs, a web agency with offices in Madrid and Barcelona, ​​we help our clients transform their business project into a truly digital experience. In one initiative, we bring together all the elements that can place your brand on the Internet: domain, hosting and quality web design. In addition, we take care of the maintenance of your website and implement an agile and intuitive management tool for your platform: WordPress, the content manager par excellence. And finally, we boost your SEO; That is, your ability to position yourself among the first results that Google offers for keywords relevant to your sector.