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Google My Business, the new tool for your e-commerce

26/06/2014
XPinyol

Google My Business is the new Google tool that aims to facilitate the task of connecting and communicating with our e-commerce customers., also help you find new potential clients.

And is that the basis of everything online business They are the customers, without them e-commerce does not prosper, so our mission as owners of an online store is to be permanently connected with our customers, to know what is happening to them, what their concerns are and what they need at all times.. In short, it is about taking care of them to achieve their loyalty to our sales website.

Until the appearance of Google My Business, many entrepreneurs in the e-commerce sector commented that it was difficult for them to contact and relate to their customers., and even more find new leads. Despite the appearance of social media, like Twitter or Facebook, which made the task of managing clients easier, there were still certain problems in achieving good communication with users. It is true that social networks caused a great revolution in communication and in a short time millions of people were interconnected in the same place. This, which seemed to be the definitive solution to the lack of business-client communication, caused some problems due to the difficulty of controlling so many users at the same time. Perhaps a type of user filter would have helped at the time.

Anyway, Now with Google My Business we aim to put an end to all the problems that have arisen previously, creating an exclusive tool for online companies and clients.. Very recently, Google My Business appears by default to all Google Plus + users as a replacement for Google Place, which acted as a business page on our Google + profile, to improve the usability of the social network of the moment.

Thus, Google My Business is a free and easy way to find and connect with your clients or potential clients wherever you are. And thanks to its mobile application you can manage Google My Business from anywhere in the world. For now the application is only available for Android, but a version for IOS will also appear shortly.

Now, this is not all, there are many other new features, for example Thanks to Google My Business we will have in a single place all the ways in which Google can help us achieve the success of our online business.

Below we highlight five possibilities that Google My Business offers us:

 

    1. From the same place it allows us to update the information of our e-commerce in Google Search, Google Maps and Google +, so that our clients can contact us more easily.

 

    1. We can upload photos of our business online to show our clients what we do and how we work.. Showing the most part of the company helps create more affection with the customer.

 

    1. Share the news of our E-commerce, news related to the sector or e-commerce events, directly with our clients on the Google + page.

 

    1. We will be able to keep track of the opinions of our electronic commerceon the web, and respond to Google reviews.

 

    1. Google My Business integrates with AdWords Express and offers us personalized statistics that will reveal how users find and interact with our online business.

 

These are just some of the advantages of using Google My Business, but there is no doubt that as you adapt to the online market, new options will appear in order to improve the difficult business-client relationship.

Do you think that Google My Business can become the tool par excellence for business-client communication?

 

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