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Web 3.0: Everything you need to know

07/09/2022
Elizabeth De Leon

If you think you are in a digital age where all your activities revolve around the Internet, think again. The true digital age with all its scope will unfold with the arrival of Web 3.0. Here, data will not be owned or controlled by a handful of large business conglomerates, but by users. Today, if users feel that privacy, security and trust issues around data are areas of concern, they can look to the future with hope.

In fact, Web 3.0 may be a welcome change for IT services. website design which often deal with security, privacy and server issues. Yes, that's what Web 3.0 is likely to unleash for every service provider and/or user. It will make the “real” and the “virtual” complement each other in many ways. So what is Web 3.0 and how is it likely to change the dynamics of the Internet? Let's find out in the segment mentioned below.

Web 3.0 – Transforming the Internet

Web 3.0 is the future of the Internet. Here, technologies such as artificial intelligence, machine learning and blockchain will be leveraged for faster, more secure and personalized communication and a superior user experience. As a decentralized and open ecosystem with no regulatory authority to speak of, Web 3.0 is likely to break the control of large entities and governments. It would give control of the data to the users. Additionally, it can transform the Internet experience for users through the interface of smart homes, vehicles, and workplaces. However, to better understand Web 3.0, it is important to know Web 1.0 and Web 2.0.

What is Web 1.0?

This is the first phase of the Internet dating from 1989 to 2004, where information on the World Wide Web was available as read-only. During this stage of the evolution of the Internet, websites were made from static web pages connected through hyperlinks. Here, as a user, you needed to know the URL of the website to access and search for information. Additionally, webmasters may create and manage pages solely to allow users to view information.

As search engines and servers improved over time, the average page load speed increased. The developers also implemented new techniques and technologies. This made the Internet a more interactive and dynamic environment. Furthermore, it gave way to Web 2.0, the phase we are currently discussing as you read this blog.

What is web 2.0?

It is the second phase of the evolution of the Internet in which users can read and write content. And it is powered by three key innovations: mobile, social and cloud. In this expanded digital sphere, people can not only consume information but even contribute through activities. These include blogs, podcasts, and interaction on social media sites such as Twitter, Facebook, LinkedIn, YouTube, and others. This came with the implementation of dynamic pages, frameworks and advanced scripts. Popularized by Tim O Reilly and Dale Dougherty, the authors and founders of O'Reilly Media, the core competencies of any web development company that represents Web 2.0 are:

Web 2.0 – Basic skills

  • Provide services with profitable and scalable solutions
  • Control unique data sources that improve in terms of quality and quantity as people use them more
  • Offering attractive, lightweight and easily navigable user interfaces and business models
  • Allow users to create, participate and share information instead of simply consuming it

If in Web 2.0 user data is the property of large companies such as Google, Facebook, Amazon, etc., Web 3.0 is going to be different. It will be a distributed and decentralized digital infrastructure. Here, AI-powered algorithms will analyze individual data and offer the Internet as a personalized experience for each user. This can already be seen on platforms such as Facebook, YouTube, Netflix, Amazon, etc. On these platforms, personalized offers are presented to users based on their browsing patterns and behavior. Interesting, right? Let us know more.

What is Web 3.0?

This will be the third phase of the evolution of the Internet in which artificial intelligence, machine learning, virtual reality, metaverse and blockchain technologies will allow computers to interpret and understand the concept of data on their own. Decentralized and distributed technology will take real-world communication to the next level and drive personalized user experience. In addition, blockchain technology will ensure secure user transactions and information dissemination.

If Web 1.0 was just about reading information on a website and Web 2.0 was about reading, writing and sharing content in the form of text, images or video on portals and mobile applications, Web 3.0 will be a game changer. As an advanced version of the previous two phases, Web 3.0 will allow users to interact with the real world but in a virtual iteration. Web 3.0 will be driven by IoT devices, 3D stores and VR devices.

How are Web 1.0, 2.0 and 3.0 different?

Interestingly, Web 3.0-based applications will be developed on decentralized and distributed peer-to-peer networks like IPFS and Ethereum. These networks will have the ability to self-organize without having a single point of failure. Users now depend on large corporations to access their personal data on the web. However, with Web 3.0, users can track their data on the web through distributed ledger technology.

How will Web 3.0 work?

The core technology to drive Web 3.0 will be Blockchain. It is the same technology used by non-fungible tokens and cryptocurrencies like Bitcoins. In Web 3.0, users do not have to create individual profiles for various platforms. Instead, a single profile will be enough to access any platform and the user will have full ownership of the content (personal or business-related). Here, no one will be able to access user data and verify its accuracy without your permission. The ultimate goal of Web 3.0 is to create more open, connected and intelligent websites. Additionally, you can read our blog on how to make your website successful and achieve business milestones.

Characteristics of Web 3.0

The key characteristics that define Web 3.0 will be:

semantic web

As a key element of Web 3.0, the semantic web will allow users to perform a large number of activities. These include creating, sharing, and tracking content, creating vocabularies, and configuring rules. The activities are for data management based on the technology's ability to interpret and understand the meaning of words rather than keywords. For better understanding, take the example of Google search engine, which offers search results based on the contextual meaning of search terms. So, if a user types “dog food,” the search results will display URLs displaying “dog food and treats,” “dog food supplies,” and “pet food,” among others. Therefore, the semantic web will allow computers and algorithms to understand content in the same way that people do. This will lead to more relevant and faster results. Also, it will use linked data to present contextual information to semantic queries. In other words, algorithms will become increasingly intelligent.

Frankness

The architecture for Web 3.0 will be carried out using open source software, which will be accessible to anyone. This means there will be no central regulatory authority controlling data and information like large corporations today. Additionally, information will be distributed through decentralized networks and distributed ledgers. Therefore, a user can track his data and verify the code of the platform he is using. Therefore, there will be no trust issues like we have today, where big tech companies control and manage all user data.

Information Ownership

In Web 2.0, large companies like Amazon, Facebook, and others access our personal information (phone number, credit card numbers, interests, education, income, etc.) and possibly sell it to advertisers. However, in Web 3.0, end users will own their information, which will be protected by encryption. Information can only be shared on a case-by-case basis only with users' permission.

Less Number of Intermediaries

The decentralized form of Web 3.0 will connect service providers directly with end customers. Therefore, there will be no middleman to take a cut in an electronic transaction. For example, if Amazon ran on Web 3.0, both sellers and buyers could connect without Amazon dictating terms or imposing conditions. Web 3.0 does not foresee the elimination of all intermediaries and regulation is necessary to ensure fairness.

Privacy

The growth of Web 2.0 is accompanied by the threats of cybercrime. There have been countless cases of data breaches that make users wary of sharing their personal information online. Web 3.0 is expected to solve this problem. This is because it will be based on blockchain technology, where data theft, alteration or deletion will be almost impossible.

Uninterrupted service

Nowadays, users often face issues of server downtime, account suspension, or interrupted services. However, with the decentralized system of Web 3.0, data will be stored on distributed nodes with multiple backups. This will prevent single point servers from failing.

How Web 3.0-based applications can transform the user experience

Web 3.0 can transform user experiences, especially those related to user-facing applications. Let us understand this with the following examples:

Social Media

Social networks have become a prominent aspect of Web 2.0 where users can interact freely and carry out a large number of activities. These include downloading or streaming videos, images, chatting, etc. However, some large corporations that hold user data have been found to be engaging in activities that do not comply with fairness and privacy. For example, one particular platform had mined user data to find the latter's political predilections. The information was later used (rather poorly) to influence "thoughts." Furthermore, such platforms that have a monopoly on information distribution do not appear to follow standardized security protocols. However, with 3.0, there will be a push to create secure and decentralized social media networks using blockchain. Also, you can read our blog to target the right audience on social media..

Exchange services

It is safe to exchange assets on a decentralized, open and distributed digital infrastructure. Web 3.0 can enable a peer-to-peer exchange of assets, which will be easy to track, profitable and hassle-free.

Messenger service

Data breach has become a serious threat with cybercriminals on the prowl to hack individual user accounts. With Web 3.0 encrypted messaging, tracking and hacking of individual user accounts by third parties will become redundant.

Video and music vaporization

Used for education, advertising and entertainment, streaming platforms have a monopoly and can restrict users when they decide to take advantage of said platforms in a certain way: listening to music or watching a video without advertising in between. In Web 3.0, decentralized streaming platforms will provide an efficient, secure and transparent medium for users. Additionally, by using smart contracts, these platforms can eliminate copyright and plagiarism issues.

Conclusion

Web 3.0 will fundamentally change the way machines and humans communicate. It will enable easy ownership transfers, cryptocurrency-based payments, and reliable data transfers. Decentralized Web 3.0 applications hosted on user-operated blockchain nodes cannot be controlled or blocked by any central authority. By introducing an open source, transparent and user-centric web infrastructure, Web 3.0 will focus more on privacy and security. Furthermore, it will create the possibilities of decentralized markets, autonomous organizations and self-sovereign identities. So where does this leave full-service website design or others operating on digital platforms? The answer lies in its ability to foster improved security, greater interoperability, and better engagement with the open source developer community.

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